> The digital services tax (Digital Service Tax) is applied at a rate of 3% on revenues deriving from the provision of services on a digital interface for targeted advertising to users of that interface, for the provision of a multilateral digital interface that allows users to connect and interact with each other, also for the purpose of facilitating the direct supply of goods or services for the transmission of data collected from users and generated by the use of a digital interface.
> In practice, taxation applies to digital advertising on websites and social networks, access to digital platforms, fees received by the operators of such platforms, and also the transmission of data “collected” from users. Revenue is taxable if the user of the digital service is located within the territory of the State. For online advertising services, the user is considered to be located in the territory of the State if the advertisement appears on their device when it is used in the territory of the State. The location of the device in Italian territory is determined on the basis of its IP address.
> Businesses that generate revenue in Italy from the above-mentioned digital services and that, during the calendar year preceding the one in which the tax liability arises, generate a total revenue of not less than €750 million anywhere in the world, either individually or as a group, are subject to the digital tax.
It seems for me a fair tax for corporations that take advantages of data collected to provide a service that someone pays (advertisements).
So another extortionate shakedown of American tech companies by a European government. If only they put as much energy into encouraging growth and innovation.
For anyone wondering what this "new" tax is: https://www.agenziaentrate.gov.it/portale/dichiarazione-impo...
> The digital services tax (Digital Service Tax) is applied at a rate of 3% on revenues deriving from the provision of services on a digital interface for targeted advertising to users of that interface, for the provision of a multilateral digital interface that allows users to connect and interact with each other, also for the purpose of facilitating the direct supply of goods or services for the transmission of data collected from users and generated by the use of a digital interface.
> In practice, taxation applies to digital advertising on websites and social networks, access to digital platforms, fees received by the operators of such platforms, and also the transmission of data “collected” from users. Revenue is taxable if the user of the digital service is located within the territory of the State. For online advertising services, the user is considered to be located in the territory of the State if the advertisement appears on their device when it is used in the territory of the State. The location of the device in Italian territory is determined on the basis of its IP address.
> Businesses that generate revenue in Italy from the above-mentioned digital services and that, during the calendar year preceding the one in which the tax liability arises, generate a total revenue of not less than €750 million anywhere in the world, either individually or as a group, are subject to the digital tax.
It seems for me a fair tax for corporations that take advantages of data collected to provide a service that someone pays (advertisements).